Overview
They are useful for welcome flows, follow-up sequences, qualification steps, reminders, and campaign-driven automation.
By shifting repetitive actions into workflows, teams reduce manual load and create a more reliable customer journey.
Guide
Workflows
Workflows let you automate routine actions in WhatsApp so your team can respond faster and keep leads warm without constant manual effort.
How to use
Create a workflow around a clear trigger such as a keyword, response, or timing event.
Define the sequence of replies, waits, and next actions the workflow should run.
Attach the workflow to the right audience or chat context.
Test the path before rolling it into live conversations.
Monitor performance and refine the flow as patterns change.